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Download Our Inbound Marketing Strategy Guide
Our comprehensive step-by-step guide is perfect for anyone looking to start (or level up) their own inbound marketing program. And the best part? It can be tailored specifically to suit the needs of your brand.
With it, you'll learn how to send the right message to the right audience, at the right time so that leads move through your funnel seamlessly until they become your customers.
Written by our inbound marketing strategists, this guide details:
- Actionable steps to create your inbound strategy
- Content planning and marketing personalization ideas
- Lead-generating tactics and best practices
- Tips for implementing marketing automation
- Our recommended lead scoring model
- ...and more
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Inbound Strategies Explained Simply
Outbound marketing just isn't enough these days.
Personalized marketing is what really moves the needle. That's why companies like Microsoft and Adobe hyper-personalize their content - it gets your attention and your business.
So we wrote this guide for you to share how to create an inbound strategy for your company.
But inbound isn't just for the big companies. Savvy marketing teams with smaller budgets use these tactics to automate their marketing and increase lead generation.
Every click counts. So as a bonus, we're providing our very own lead scoring model. It'll show you how to measure the right metrics, so you have a data-driven system for identifying - and converting - your most engaged leads.
